Rob Greer Résumé
info@robgreer.com | (626) 523-3123 | Houston, Texas
Summary
20+ years of product management, consulting, leadership, team building, and entrepreneurial experience in architecting, marketing, and supporting web-based initiatives using agile software development and waterfall methodologies across the software development life cycle (SDLC).
Demonstrated success in using analytical methods to collaborate and communicate new ideas, evaluate trends, and execute technical product methodologies while defining value goals based on rapidly changing expectations through knowledge, leadership, influence, strategy, communication, and professionalism.
SEO expert providing business, marketing, and SEO education to thousands of photographers at national and international conferences, multi-day workshops, and online courses.
Experience
Rob Greer Photography LLC
Founder & Photographer | November 2004 – Present
* Specialties include work as a headshot photographer, portrait photographer, event photographer, product photographer, and commercial photographer.
* Clients include Microsoft, AT&T, Verizon, Shell, Samsung, Nikon, Oracle, Reebok, Penguin Group, Disney Book Group, Honeywell, General Motors, Nestlé, Aerospace Corporation, and more.
* Publications include The New York Times, The Wall Street Journal, People, USA Today, Entertainment Tonight, TV Guide, HuffPost, The Hollywood Reporter, Variety, Professional Photographer Magazine, and more.
Good Gallery LLC
Founder & Managing Director | November 2011 – December 2024
* Launched a profitable bootstrap SaaS company delivering innovative desktop and mobile platforms to photographers using an in-house content management system developed remotely and hosted on AWS. Sold company in 2024.
* Spearheaded the product roadmap and managed the program backlog. Also, define features, create epics, write user stories, and set acceptance criteria to support bi-monthly sprints in support of incremental releases using weighted shortest job first (WSJF) while leading a 4-person full-stack development team.
* Leveraged tactical and strategic SEM and search trend knowledge to build features targeted to help customers achieve optimal on-page + off-page + technical SEO with content creation, local search, keyword research, and image search focus. Our customers rank first page organically in major markets for highly competitive keywords.
Schoolsense LLC
VP, Product Management | March 2001 – December 2014
* Invented and launched eSembler, the first web-based grade book and attendance software in K-12 education. Millions of teachers, parents, and students in school districts across America used this enterprise SaaS application.
* Led a team of 12 full-stack ASP.NET / SQL Server / MVC developers, delivering a remotely hosted application while personally managing client expectations during every implementation and integration.
* Served in marketing, business development, and sales engineer roles while collaborating with a sister company’s sales team pursuing joint projects.
BrightStar Information Technology Group, Inc.
Managing Director, eCommerce | May 1997 – February 2001
* Defined, coordinated, and implemented web-based applications, ecommerce solutions, and websites for small companies and large organizations like Walmart, Dillards, Conoco, Schlumberger, and NASA.
* Increased practice profitability for this publicly traded company by tripling revenue growth in a year. Exceeded quotas in all measurable areas, including expanding and improving staff billable hours.
* Led project managers, business analysts, graphic designers, programmers, consultants, and contractors across 5 remote offices with cross-functional teams focusing on collaborative relationships.
Einstein Digital Media
Co-Founder | July 1996 – May 1997
* Developed, managed, and ultimately sold a profitable web design firm noted for ecommerce storefronts and web-based application development. Maintained profitability from inception.
* Worked with technology, marketing, and merchandising as a hands-on customer project manager to define functionality and provide the business and technology strategy necessary to meet aggressive deadlines.
GolfBalls.com
Co-Founder | February 1995 – June 1997
* Envisioned, designed, launched, developed, and ultimately sold a leading online business that remains the largest and most well-known online vendor of golf balls and golf-related custom logo merchandise.
* Developed and executed a marketing plan for a speculative bootstrap business model during the early days of ecommerce facilitated by identifying growth opportunities and realizing unprecedented sales and profits.
United States Marine Corps Reserve
Corporal | July 1987 – July 1993
* Armed Forces Service Medal Veteran who served in Persian Gulf combat operations during Desert Shield / Desert Storm.
* Awarded Combat Action Ribbon, Joint Meritorious Unit Award, Navy Unit Commendation, Meritorious Unit Commendation Ribbon (two awards), Selected Marine Corps Reserve Medal, National Defense Service Medal, Southwest Asia Service Medal (two awards), Humanitarian Service Medal, Sea Service Deployment Ribbon, Saudi Arabia’s Liberation of Kuwait Medal, and the Kuwait Liberation of Kuwait Medal.
Education
University of Louisiana at Lafayette
* Pursued Doctor of Philosophy (PhD) in English.
Northwestern State University
* Awarded Master of Arts (MA) in English. Technical Writing emphasis.
Northwestern State University
* Awarded Bachelor of Arts (BA) in English. Composition and Rhetoric emphasis.